About Us

I’m Sarah, founder of Stitches, a growing haberdashery business specializing in dressmaking. I love sewing my own unique clothes, born out of a traumatic 00’s fashion faux pas involving a clash of outfits with a friend. I am also truly passionate about home sewing and textile craft skills being maintained for generations to come.

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Stitches was launched in Cambridgeshire, July 2019. (if only I was Mystic Meg with COVID around the corner!) I had left my career in high street fashion buying for kidswear looking for a more fulfilling role closer to home. At the time fashion sustainability had become a focus in my day job and it occurred to me that I could play my own part in promoting slow fashion by passing on dressmaking skills to all who wanted to learn. So…. VOILA! Stitches was born.

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Fast forward to September 2020 and all efforts to teach had withered with COVID lockdowns. However, after teaming up with a local haberdashery and textile learning centre, Bee Crafty in Ellington, I managed to navigate the post COVID lockdowns era of social distancing. We are back now thriving with many workshops, plus a pop up shop of dressmaking fabrics and patterns!

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Now comes a new adventure for Stitches in 2025 as I move the business across the country to Wiltshire!